According to the latest report from IDC Research, which examined habits of smartphone users, 79% of adult smartphone users have their phones with them for 22 hours a day.
63% keep smartphone with them for all but one hour. A full quarter of respondents couldn’t recall a single time of the day when their phone wasn’t in the same room as them.
The study found that 80% of smartphone users check their mobile devices within 15 minutes of waking up each morning.
More data about mobiles usage:
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All emails created with MailerLite are responsive.
Your website should be responsive as well.
If people open your email and click to the link, they should reach website or landing page that is responsive to the mobile device. Otherwise, they will drop out….
Responsive webdesign for an e-commerce website may 377% increase in mobile revenue, and a 42% increase in overall revenue from all devices. (Original Case Study: SkinnyTies and responsive e-commerce)
Go to your website using smartphone and tablet. Make a transaction: sign up for newsletter, make a purchase, search for specific item.
Go into Google Analytics and check your conversions rates and user engagement on mobile devices.
If more than 10% of your traffic is coming from mobile devices, than you should have a responsive webdesign, especially if you have a e-commerce website.
#2 Make your website responsive.
See the infographic:
Remember New Year’s Resolution #1? Here it is the reminder.