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Automation triggers and segmentation

About this webinar

Do you want to send personalized emails but you’re not sure how to go about it? In this webinar replay, we’ll talk all things segmentation.

When you segment your subscribers, you can send super-targeted emails that’ll result in more opens, clicks and ultimately conversions.

We give step by step instructions on how to set up automation triggers that’ll segment your list based on subscriber behavior. You’ll learn how to automatically segment subscribers that, for example, read a certain blog or visit a specific page. You can then send this group targeted emails based on their interests.

Oh and, setting up segments is super easy! So let’s get started?


  • An overview of the available automation triggers
  • How to use automation workflows with automatic segmentation