My name is Zach Miller and I've helped double the sales of multiple 6 and 7-figure businesses. How? Sales funnels!
Your core focus should be a sales funnel. That's the cornerstone of a business.
A sales funnel allows you to track your numbers, and number don’t lie. In fact, numbers tell you what to do. If you split test a page and ‘Page B’ performs better than ‘Page A’, which page do you keep pushing traffic to?
While sales funnels are my core focus, there's of course more to run a business. That's why I also teach on various topics that I've used in my 10+ years in online marketing: email marketing, SEO, WordPress and video marketing.