MailerLite Blog

Megan17 min read

Save the date: Event email marketing explained from A to Z

Find out why email marketing is a must for your next event — From what event emails to send to great examples and subject line inspiration!

20 newsletter recommendations chosen by the MailerLite team

Ilma7 min read

20 newsletter recommendations chosen by the MailerLite team

Find out what makes these 20 newsletters special so you can apply the secret sauce to your campaigns.

How to use automation to segment your subscribers by behavior

Megan13 min read

How to use automation to segment your subscribers by behavior

Learn how to use automation in MailerLite to segment by behaviors for more relevant email targeting.

New promotion pop-ups designed to enhance your customer experience

Gediminas9 min read

New promotion pop-ups designed to enhance your customer experience

Check out how our new promotion pop-ups work and some examples to get you started!

What makes a good team? Our experiment exploring 16 different personalities

Ilma10 min read

What makes a good team? Our experiment exploring 16 different personalities

What makes a great team? How do you hire the best team players? Instead of settling for the stereotypes, we did an experiment to see what works for us. The results surprised us!

100+ newsletter content ideas for your next email

Ilma11 min read

100+ newsletter content ideas for your next email

We all need a little help with new content ideas. Bookmark this list for when you need some inspiration.

The upside down marketing funnel or why you should care about your customers

Ilma7 min read

The upside down marketing funnel or why you should care about your customers

The idea behind the upside down marketing funnel is simple – have a good product, take care of your customers and give them the tools to recommend you.

How to create survey invitation emails that get more responses

Jonas10 min read

How to create survey invitation emails that get more responses

Six steps to help you create email surveys that will bring in valuable responses.

Compare your email performance metrics: 2018 industry benchmarks

Jonas5 min read

Compare your email performance metrics: 2018 industry benchmarks

Understand these industry standard benchmarks, and set smarter campaign goals to improve your email tactics.

Woo-hoo! MailerLite WooCommerce plugin updated with new features

Gediminas6 min read

Woo-hoo! MailerLite WooCommerce plugin updated with new features

Learn how to use the new WooCommerce features, including automation triggers based on purchase, product importing and sales tracking.