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MailerLite blog

Jonas · 18 min read

7 email marketing trends to help you plan 2022 campaigns

Check out these new email marketing trends that might change the way you approach future campaigns.

Meg · 16 min read

How to ramp up your sales with email coupons (with 7 examples)

Find out how email coupons level up your sales, build customer relationships and complement your marketing strategy.

Megan · 25 min read

Anatomy of an email: Newsletter design tips (+ free resources)

We’ll look at 11 email elements, give newsletter design tips and sprinkle handy MailerLite editor tips throughout.

Meg · 18 min read

Oops! How to apologize for an email marketing mistake

Email mistakes happen. How you respond is what matters! We'll share some ways to send follow-up emails after a mistake.

Meg · 20 min read

The 2022 guide to inserting animated GIFs in emails

Learn how to correctly embed GIFs in emails and the different ways to use them to enhance your email content.

Megan · 25 min read

Guide to creating landing pages that convert (with examples)

Landing pages have a single focus, which is why they convert so well. Let's look at the different types and analyze 6 customer landing pages together.

Migle · 9 min read

Say goodbye the right way with our new unsubscribe page builder

Introducing our shiny new unsubscribe page builder! Featuring 8 new content blocks, limitless design options—plus some features to encourage people to stick around!

Meg · 17 min read

65 special events to inspire your January newsletter ideas

It’s almost the new year, with new email ideas to boot. Brace yourself for these 65 January newsletter ideas coming your way.

Megan · 12 min read

It’s not too late! How to build highly effective unsubscribe pages

Learn the 5 ways to create unsubscribe pages that go beyond just a confirmation and discover best practices for avoiding unsubscribes.

Ilma · 15 min read

Complete guide to embedding video in email

Video in email will boost your opens and clicks. Learn how to embed your video with real examples.