MailerLite blog

Oops! How to apologize for an email marketing mistake

Meg10 min read

Oops! How to apologize for an email marketing mistake

Email mistakes happen. How you respond is what matters! We'll share some ways to send follow-up emails after a mistake.

Re-engage inactive subscribers with a win-back email campaign

Jonas13 min read

Re-engage inactive subscribers with a win-back email campaign

Don't ignore your inactive subscribers. Learn how to create an effective win-back email campaign to re-engage your audience.

15 best welcome email examples for new subscribers

Jonas15 min read

15 best welcome email examples for new subscribers

How do you WOW new subscribers with welcome emails? Check out these examples along with tips and subject lines that boost open rates!

Improving MailerLite: What happened during our new infrastructure implementation

Gediminas9 min read

Improving MailerLite: What happened during our new infrastructure implementation

Sometimes major upgrades come with unwanted surprises. Here's our recent story and the Lite at the end of the tunnel.

We’re explaining every web page your website should (and could) contain

Megan12 min read

We’re explaining every web page your website should (and could) contain

“Which pages should my website have?” You'll find the answers in this article including must-have and great-to-have pages.

Our support strategy almost ruined our business (+ how we fixed it)

Ilma7 min read

Our support strategy almost ruined our business (+ how we fixed it)

Our COO Ilma takes you through our customer support journey and shows how our good intentions almost ruined our business.

Email cadence: How many emails should you send per week, month?

Jonas10 min read

Email cadence: How many emails should you send per week, month?

We'll share our email frequency data and sending best practices to help you find the email cadence that will deliver more opens and clicks.

Sizzlin’ hot summer newsletter ideas for 2020

Megan13 min read

Sizzlin’ hot summer newsletter ideas for 2020

Use this summer to tackle email maintenance tasks, shake up your content and play around with your newsletter design.

How to increase your open rate with email preheaders

Jonas11 min read

How to increase your open rate with email preheaders

Are you using email preheader text? It has the power to improve opens. Here's how!