Ignas from MailerLite

Ignas1 min readNew Features & UpdatesJune 5, 2014

Video Block

Video Block

5 reasons you should add video in your email

  • Video in email may increase your email click-through-rate by 50% or even 80%.
  • Video is enticing.
  • Video is a break: sit back, relax and watch.
  • Video is mobile friendly: on average, 50% of our recipients are on mobile devices. It’s easier to watch a video than read a bunch on a tiny screen.
  • Video connects people more than any text.