When Stevie, owner of YNK media, recently refurbished the agency’s office, the funds came from a surprising revenue source: MailerLite’s affiliate program.
Since joining the program, which gives Stevie a 30% commission of his client’s MailerLite revenue, the agency has earned over $13,500. Stevie reinvests this in the company workplace, resulting in a happier team that sees firsthand how the agency is investing in them.
We use the money to make something better for our employees and company. Last time we completely renovated our office.
Crucially for Stevie, who’s busy running the agency, the affiliate earnings don’t demand extra hours or marketing campaigns: He just adds new clients to MailerLite when they’re a good fit using his automatically-generated link.
Founded eight years ago, YNK media has one clear mission: To help businesses grow their contact lists and nurture those relationships over time.
YNK media builds new contacts for your database, and we build stronger relationships with the people in the database.
The brand does this through multiple channels, including SMS and chatbots, but email is where they shine. Their campaigns combine sharp design, perfect timing, and valuable content that keeps audiences engaged.
The emails look good, they’re sent at the right time, and they include good content.
This reputation for high-quality work has fueled the brand's growth. It now gets clients from customer recommendations, Stevie’s LinkedIn presence, and the brand’s strong SEO.
When Stevie joined the MailerLite affiliate program, he received a URL that tracks when someone joins MailerLite via the link.
If a new client is a good fit for MailerLite, YNK media signs them up for MailerLite using this link. This gives them 30% of the total money the client spends on MailerLite throughout their time with the company.
The client gets powerful, cost-effective tools, and the agency earns additional revenue, without lifting a finger beyond their usual work.
MailerLite’s 30% commission on lifetime client earnings is generous. But for Stevie and his team, commissions alone aren’t enough reason to recommend a platform. Their clients’ success always comes first.
YNK media finds that MailerLite is the best solution for all its B2B clients. The agency loves the platform’s user experience and the strong feature set, which makes it a joy to work with while also bringing results.
We chose MailerLite for the user experience and what we can do with the application. The design is also cool. It really helps us deliver good KPIs to our clients.”
As well as powerful email marketing features and a generous affiliate program, MailerLite has 3 other key features that make it a great email marketing tool for agencies.
Easy client account switch: You can switch between client accounts in a couple of clicks with our account options.
Unlimited user seats: You can easily add new users, such as clients or your employees, to a MailerLite Advanced account without any extra cost.
Granular permissions: Choose exactly which features each user can access with account permissions.
According to Stevie, a typical YNK media client is a brand that “needs to improve their sales.” That might mean a B2B company with a dedicated sales team, or an independent entrepreneur selling services, coaching, or educational solutions.
MailerLite gives YNK media the tools they need to capture leads and build lasting customer relationships for clients. From landing pages to forms and pop-ups, the platform provides everything in one place.
Stevie is particularly enthusiastic about the built-in landing page builder:
I really like the possibility of building landing pages in MailerLite. I really love that it’s inside a single application. And the pop-up builder update was good too. We now have more options, which is really cool.
YNK media also uses MailerLite’s Zapier and Make integrations to connect the platform with third-party tools like Facebook Lead Ads. This makes it easy to automate workflows and extend campaigns across multiple channels.
There are so many options. We love MailerLite.
Stevie shared more about how he generates leads for clients in a recent webinar. Check it out in the video below.
To build relationships, YNK media creates email calendars focusing on high-quality content and newsletters. When possible, they also connect MailerLite with the brand’s CRM to get access to even more data.
Stevie also likes to set up automations, which are essential due to the long-term value they bring. Stevie thinks it’s good to have as many as possible.
It’s valuable in the long term to have as many automations as possible. This is really important.
Affiliate earnings aren’t YNK media’s main source of revenue—but they play an important role. By reinvesting those funds into the company, Stevie can support his growing team of 11 and create a workplace where people feel valued.
During the year, the amount of money that gets paid out is really helpful. The employees appreciate that we are investing back in them and in the company.”
The result is a motivated team that delivers exceptional work, and clients who benefit from both YNK media’s email marketing expertise and MailerLite’s powerful features. It’s a cycle of growth that leaves everyone happy: the agency, the employees, and the clients.
Join Stevie and 10,000+ others by promoting MailerLite with our affiliate program. Earn 30% on every referral's lifetime earnings with us. Hit the link below to see the details and sign up.