That single focus is what makes landing pages convert so well. Why? Because when people go online, they have zero patience and want to find what they need in a matter of seconds. Sound about right?
If you think about it, we can all be rude sometimes. If we click on an advertisement, we expect to immediately see more details about what’s being promoted. We don’t have time to land on a general page and look for the item or service that we saw in the ad.
Rude or not, that’s the reality. And it's why you need landing pages.
These standalone pages target a specific audience and are created with one single goal in mind. This makes landing pages super effective to drive leads and conversions.
Get your notebook out because we’re about to analyze 11 landing pages together. For each example, you’ll learn what’s awesome and what could be tweaked. Afterward, you’ll know exactly how to build a great landing page yourself.