MailerLite Blog

Ilma12 min read

The 10 best ways to use images in email newsletters

How to use images to get your message across, increase engagement and draw readers in so they’ll take action.

Send super-duper relevant emails using groups (aka subscriber tags)

Gediminas10 min read

Send super-duper relevant emails using groups (aka subscriber tags)

Learn how to use custom groups (tags) to organize and target your subscribers with content tailored specifically for them.

The 2019 guide to using GIFs in emails

Ilma10 min read

The 2019 guide to using GIFs in emails

Learn how to correctly integrate GIFs in emails and the different ways to use them to enhance your email content.

11 great ways to use email countdown timers to increase conversions

Gediminas11 min read

11 great ways to use email countdown timers to increase conversions

We’ll show you all the ways you can use countdown timers in newsletters to excite and engage readers.

It’s not too late! How to build highly effective unsubscribe pages

Megan9 min read

It’s not too late! How to build highly effective unsubscribe pages

Learn the 5 ways to create unsubscribe pages that go beyond just a confirmation and discover best practices for avoiding unsubscribes.

Drum roll, please. The best time to send your email based on 2019 data is...

Ilma10 min read

Drum roll, please. The best time to send your email based on 2019 data is...

We analyzed millions of campaigns to help you answer email marketing's most asked question, 'When's the best time to send my email?’

8 newsletter trends that will instantly up your email success in 2019

Ilma12 min read

8 newsletter trends that will instantly up your email success in 2019

Update your campaigns with these easy-to-implement newsletter best practices and improve your email stats starting today!

GDPR & email marketing after one year: what it means for you

Marta8 min read

GDPR & email marketing after one year: what it means for you

Learn what has happened in the first year of GDPR and how it affects email marketing.

Sizzlin’ hot summer newsletter ideas for 2019

Megan11 min read

Sizzlin’ hot summer newsletter ideas for 2019

Use this summer to tackle email maintenance tasks, shake up your content and play around with your newsletter design.

20 newsletter recommendations chosen by the MailerLite team

Ilma7 min read

20 newsletter recommendations chosen by the MailerLite team

Find out what makes these 20 newsletters special so you can apply the secret sauce to your campaigns.