Are you using WooCommerce? Using the Mailerlite - WooCommerce plugin, you can sync your customers to Mailerlite and track their purchases made from your emails.
Start by navigating to the Integrations section. Find WooCommerce and click Use. Toggle the switch ON in the E-commerce integration section to start.
Download and install the official WooCommerce plugin.
Once installed, click Activate. Now you can go to the plugin settings by navigating to WooCommerce > Settings > Integration.
Here is where you paste the API key. To locate this, go back to the Integrations page in your account and locate MailerLite API. Click Use.
On the Developer API page, click Generate new token, and give your token a name to be able to identify it as being used for the Woocommerce Integration. Once you add the name, you will see the token that you can then copy and paste into the integration page in Wordpress.
Now when you go back to your MailerLite account, you see that when you go to Subscribers and then Fields, some new custom fields are automatically added. These are needed for the integration. You should also notice the option to create e-commerce automations (such as abandoned cart) when you are inside the Automations editor.
Curious to see what other things you can do? Check out this video about WooCommerce, or check out this help article on how to connect WooCommerce to MailerLite for more information.