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Automation templates

Abandoned checkout automation

E-commerce integrations

MailerLite accounts integrated with Shopify, WooCommerce, BigCommerce, Wix, or PrestaShop can use this automation template to remind customers who left items at checkout to complete their purchase. You can choose the delay before the abandoned checkout email triggers and send more reminders after a few days.

Browse the rest of our template gallery for more pre-built workflows, newsletters and landing pages, or sign up for MailerLite and try them all out today!
Abandoned checkout automation

Setup

This workflow template uses an e-commerce trigger. E-commerce triggers are exclusively available on accounts that are integrated with Shopify, WooCommerce, BigCommerce, Wix, or PrestaShop.

How do I use this template?

  1. Go to the Automation page and click New automation

  2. Select the Abandoned checkout template

  3. Select a shop for the Abandoned checkout e-commerce trigger and set a delay time (e.g. 6 hours)

  4. Click on the Email step to design your abandoned cart email

  5. Make sure to add the abandoned checkout block in your email so it automatically fetches the abandoned items from your customers' carts. Once you’re done creating the email, click Done editing

  6. Set a Time delay (e.g. 3 days) before setting up the next condition

  7. Below you’ll see a Condition step set to Workflow activity, Abandoned checkout email, Had any link clicked

  8. On the Yes path, click the Action step Move to groups (e.g. Buyers)

  9. On the No path, click the Email step and use it to resend the abandoned checkout email

  10. Save the email and click on the Activate button to turn on the workflow


This is just one great example of how you can use this template. You can edit this template as much as you want to make it work for you. The sky is the limit!

Note: You can only use this template when you have an ecommerce store connected to your account.

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