Email marketing for solopreneurs
Create stunning emails on your own, automate campaigns quickly using templates, and generate revenue directly from emails. Discover email marketing that works for you.
Try all our best features free for 14 days.
“I kissed quite a few frogs before I found MailerLite. I was with Klaviyo, ActiveCampaign, MailChimp and a few others. But I had so many problems. MailerLite is the first platform that is techy enough to do what I need, but easy enough that I don’t end up making massive mistakes, which I have done with other platforms. MailerLite has 100% worked.”
You want to grow through email marketing, but have limited bandwidth
Here’s how MailerLite does the heavy lifting.
Intuitive tools lighten the load, making it fast and easy to use.
Content creation tools help you do it all, without you doing it all.
Automated nurture emails turn subscribers into paying customers.
Everything solopreneurs need to reach their audience using email
Whether you're building customer relationships, booking client calls, or selling with email, MailerLite fits into how you already work.
Client bookings
Schedule calls, paid sessions, or group coaching. MailerLite automatically sends personalized emails with meeting links and resources.
AI writing assistant
Generate subject line ideas, email copy, and content drafts in seconds. Our AI writing assistant adapts to your voice, so your emails sound like you!
Model context protocols (MCPs)
Connect AI tools like ChatGPT or Claude directly to MailerLite. Get instant help drafting emails, planning content, or analyzing what’s working (and what needs tweaking).
Make each email personal
Send tailored emails to different groups by segmenting subscribers—manually or with templates—based on their interests, engagement, purchases, etc.
Reliable integrations
Connect the tools you already use. From Stripe and Zapier to your CRM and e-commerce platform, MailerLite smoothly fits into your existing workflow.
Performance reports
Know exactly which campaign is working and who is engaging with your emails. Track sales, conversions, and growth with industry-leading deliverability rates backing every send.
Save hours with email automation
Build workflows that welcome new subscribers, follow up with leads, and deliver products automatically. Set your triggers, choose your timing, and let automation handle the rest. Our pre-built templates get you started fast, and you can customize them as you grow.
“I’m a one-man business. Automation is key. I switched from a 4 person team to a one-person team but I’ve scaled up the number of automations I use to keep my business growing.”
Send professional emails from day one
Start with 100+ sleek templates created by designers. Customize everything including colors, fonts, images, layout, and branding with an editor that's actually easy to use. Stuck on what to write? The AI assistant helps you draft compelling copy in seconds.
"MailerLite is easier, cheaper, and provides better support. I’ve been with MailerLite for the longest time and I can’t see myself moving."
Templates that work
Sell your expertise with 0%* MailerLite commission
Monetize your expertise with digital products and bookings. MailerLite makes it simple to sell your e-books, courses, and offer 1:1 consultations—all in one place.
*Stripe processing fees apply
"I love the landing page builder, helpful features like FAQs, and that MailerLite is super flexible to customize. I also love the color scheme and just have to make a few tweaks to get the final product."
Getting started is easy
Send your first campaign in minutes
Import your contacts and create professional emails using templates and our intuitive visual builder. No design skill needed! Done in minutes, not hours.
Set up automations that get results 24/7
Build workflows that welcome subscribers, deliver products, and follow-up with leads on autopilot. Start with an automation template or create your own.
Track what works and optimize
Track opens, clicks, and revenue generated by each campaign. Use A/B testing to improve subject lines and content. Watch your subscriber list grow while you focus on your craft.
No credit card required. The free plan includes 500 subscribers and 12,000 monthly emails.
Will this actually save me time?
And other questions you might have…
Will this actually save me time, or just add another tool to learn?
We get it. Every new platform promises to save time but ends up demanding more of it. MailerLite is built for people who don't have hours to spend on tutorials. Our interface is intuitive, our templates do the heavy lifting, and our automation handles repetitive tasks so you can set it up once and let it run. 🙂
Do I need to know how to code to set up automations?
Not at all. Our automation builder uses a visual, drag-and-drop interface. You simply choose triggers (like "Completes a form" or "Clicks a link"), set rules, and decide what happens next. No coding required.
We also offer 15 pre-built automation templates for common workflows, so you can start with something that works and customize it as you go.
I'm not a designer. Will my emails look professional?
Absolutely. We have 100+ professionally designed email templates for authors, creators, coaches, e-commerce and more. Our drag-and-drop editor lets you customize colors, images, and text to match your brand, without touching code. And if you prefer simplicity, our rich-text editor creates clean, readable emails that look great on any device.
Can I really sell products without paying commissions?
Yes, we take zero commission on your sales; just a small Stripe fee applies. Connect your Stripe account to process payments, and we handle everything else. Whether you're selling a $27 template or a $2,000 course, what you earn is yours.