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Dynamic content blocks

Spice up your email campaigns with personalized coupons and messages. With dynamic content blocks, you can carefully pick who does and doesn’t see specific content blocks.

To use them, go to the Campaign page. Click on Create Campaign, add a name and select the Drag & drop editor.

When you click on an individual block, you will see an eye icon. Once you click on the eye, you can choose a target audience. Now select whether this specific block is shown to all readers, specific groups or customized recipients, or to exclude certain groups from seeing it. With the customize option, you can set specific rules that decide who gets to see the content (for example, only readers that live in London).

In the preview mode you can test whether your dynamic content blocks function correctly. The dynamic blocks can be used from anything from personalized content to coupons.