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Embedded signup forms

Turn website visitors into subscribers with MailerLite’s free email signup forms. The intuitive builder makes it easy to create professional website signup forms that match your brand and keep new subscribers rolling in.

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Design subscribe forms using the drag & drop builder

Anyone can be a professional designer with MailerLite’s email signup form builder. Modify text, change layout options, add custom fields and much more—no coding or design skills needed.

Choose an email signup template

Get started in seconds with a signup form template that you can easily customize to fit your website design and content. Choose from proven signup form types including inline with content, small horizontal, and card sign-up with an image.

Tag subscribers when they sign up

Increase subscriber satisfaction by letting them choose the types of content they want to see with interest groups (tags) in the signup forms. You can also use the hidden fields feature to automatically segment subscriber lists.

GDPR-friendly settings

Manage European users with built-in GDPR settings. We make it easy to add checkboxes and pre-written permissions to your forms, and EU subscriber segmentation automatically organizes new subscribers.

Keep your subscriber list healthy

Verify subscriber consent using the double opt-in feature so only real subscribers are added to your email list. Enable Recaptcha in signup forms to add an extra level of security against bots.

Optimize performance

The intuitive dashboard makes it easy to gauge the success of your signup forms, and the easy-to-run A/B testing helps you find the messages that convert. Make informed decisions about what works best on your website.

Customize the success message

Display a success message to provide subscribers with instant feedback after they submit. You can edit the content, design and settings of the template, or redirect subscribers to a custom page.

Add a website signup form to WordPress

With MailerLite’s WordPress plugin, you can effortlessly embed a website signup form with just a few clicks. Simply select one of the signup forms you created in MailerLite, or create a new one directly in WordPress.

Create your first embedded subscribe form

Our free plan includes access to the email marketing features you need including subscribe forms, email automation, landing pages, and more. Sign up in seconds. No credit card required.