Keep your company newsletter fresh by injecting some of your personality into it. The more authentic you are, the more your subscribers will relate to you and what you stand for.
These content ideas will help you get more personal, and show subscribers what you’re all about!
43. Describe and showcase your company culture. We wrote an article on our parent company's website describing the remote culture at MailerLite.
44. Share things that you love, or concepts that inspire you. You could include images, music, articles or stories.
45. Write out the principles that drive the personality of your company.
46. Invite employees to contribute stories to the newsletter.
47. Introduce or re-introduce an existing team member that your audience should know (or know better).
48. Write an article on the company’s history. All companies have a story.
49. List job openings. Hire your customers! Why not? If they buy from you, they could be great advocates for your brand, too. Insert a job posting into your newsletter, and see who responds.
50. Share a funny video produced by your employees.
51. Show behind-the-scenes videos or photos of your business, your product in action, a recent event, or happy customers.
52. Give back with community service. Spread the news about your company’s involvement in making the community a better place.
53. Show a 'day-in-the-life' reel of an employee.
54. Share topics or issues that are important to your local community.
55. Write about your “BABY” (whether it’s a real baby, a pet, a new project, the car you’ve been restoring for the past two years, etc.)
56. Share your opinion. Is there something particularly newsworthy or controversial in your field?
57. Write a top 10 list of the things you wish you knew when you started your business.
58. Create a list of free eBooks or podcasts that inspire your employees. People love free resources and good recommendations.
59. Share the most popular posts, tweets and pins from your social media platforms. You could embed your social media posts in emails.
60. Talk about a team-building exercise that went really well and what you learned.
61. Share popular Spotify playlists that your team is listening to.
62. Send a list of your employees' favorite Netflix shows that are currently running.
63. Profile different teams within your organization, and share some of the projects that they're doing.
64. Share what your employees have been doing for personal development this year.
65. Send a personal message from your CEO.
66. Your customers aren't your only audience! Send an internal employee newsletter.
67. Share what didn’t work! It’s good to give a realistic representation of your company.
The Remote Company stays on brand and lets readers into its culture and personality by sharing remote employment opportunities, employee stories, and vacancies within the organization.