How to use the simple email editor

The Simple editor is a clean, keyboard-friendly builder designed for focused writing. With everything you need to create an engaging email, and fewer advanced elements compared to the Drag & drop editor, you can move from idea to finished email in minutes.

To create a campaign using the Simple editor:

1. Start in the Campaigns tab. 

2. Click Create campaign.

3. Choose to Start from scratch.

4. Select your chosen campaign type. 

5. Choose the Simple editor.

6. Start creating your newsletter by typing directly into the editor. To add elements such as images, dividers, headers, and more -  use the + symbol to the left of the text area, or use the / keyboard command.

Our Simple editor is designed to be easy to use with various keyboard shortcuts to add elements to your email. 

In the bottom left corner, click the ? symbol and choose Keyboard shortcuts to see a list of the different commands.

To add an image to your email:

1. Click the + symbol or use the / keyboard command to open additional elements. 

2. Choose Image.

3. This will add a placeholder in your email, where you can choose how to import your image. Either upload directly from your device, import directly from the File manager, or from a URL.

To insert variables in your email:

1. Click the + symbol or use the / keyboard command to open additional elements. 

2. Choose Variable.

3. Select a variable from the dropdown menu to add to the email.

It is also possible to add variables to your campaign directly using the tags that correspond to that variable. 

For example:

• {$email} – inserts your subscriber’s email address.

• {$name} – inserts your subscriber’s first name (if it’s available).

On the left side of each element, you will see a drag handle. Click this to open additional settings to Duplicate, Copy, Move, or Delete that element.

To configure brand and style settings:

1. Open the Style panel on the left side of the editor.

2. Here, you can set your brand style as well as additional settings such as Font family, Background color, and additional Typography settings. 

It is mandatory that every email sent from MailerLite includes an unsubscribe link, which is typically located in the footer of the email. 

To easily add a footer to your campaign:

1. Open the Settings panel on the left side of the editor. 

2. Toggle the option to Show footer in the editor.

Here in the Settings panel, you can also add Social links to your email.

Located at the top of the editor, you have the option to Preview and test your email.

In Preview mode, you can see a desktop and mobile preview of your campaign design. 

Send a test email will ask for an email address to send a test campaign, showing how the email will appear in certain inbox providers. 

When you are ready to add your Campaign details, click Next at the top right of the editor to move to the next step.