Kit alternative
MailerLite: The Kit alternative that helps you growMailerLite is the Kit alternative for small teams and solopreneurs who want powerful email marketing without the complexity or the cost. Plus, get 24/7 support that's always in your corner.
Here’s why 6,200+ people already switched to MailerLite
MailerLite has all the tools you need to create email marketing that works, faster. Plus, you can monetize your business with digital products, appointments, and e-commerce, while keeping 100% of what you earn.
MailerLite vs Kit. Better price. More power. 24/7 support that is always friendly and solves the problem fast. I am so much happier now. Moving my website to MailerLite too. Awesome people. Awesome product. Total solution.
Create stunning emails and landing pages
Access the best visual builders for campaigns, automations, landing pages, websites and forms. Not a designer? Start with a fully customizable template designed by a pro.
Sell products with 0% commission
Boost earnings by selling digital products, coaching and subscriptions without external tools. Unlike Kit, we take 0% commission, so you keep more. Connecting e-commerce tools like Shopify is a breeze too.
Free up time with automations
Launch email automations fast and hit every customer touchpoint with our Drag and drop builder. Just choose a trigger and add the relevant steps. Welcome subscribers, nurture leads, upsell customers and more!
Kit vs. MailerLite: Why pay so much?
MailerLite gives you all the email marketing tools you need for up to 74% less than Kit.
| Monthly plans | MailerLite Advanced Plan | Kit Pro Plan |
| Up to 500 subscribers | $20 | $79 |
| Up to 1,000 subscribers | $30 | $79 |
| Up to 5,000 subscribers, unlimited emails | $50 | $139 |
| Up to 10,000 subscribers, unlimited emails | $110 | $189 |
| Up to 25,000 subscribers, unlimited emails | $200 | $279 |
| Annual discount | 10% | 2 months free |
| Non-profit discount | 30% | 20% |
Build your entire online presence
Build landing pages
Create beautiful landing pages for lead magnets, products, services, newsletter signup forms, and more. Start with a template or generate an outline with AI.
Get a business website
Don’t pay extra to create your business website: build it in MailerLite instead! Our builder is available on all plans. And you can even add a blog.
Create link-in-bios
Turn your social audience into email followers with customizable link-in-bio pages. Pick a template and add your links to start growing on social media.
Schedule appointments without extra tools
Simplify your workflow and reduce costs by setting up appointments within MailerLite. Offer free and paid 1:1 and group calls to monetize your expertise or nurture leads into clients.
AI that complements your work
Focus on what matters with AI tools that help with the rest. Get subject line suggestions that boost opens by 14%. Send emails at the perfect time. Generate landing pages. Or connect your data to Claude and ChatGPT.
Create targeted campaigns
Campaigns sent with our filtering features get 36.69% and 267.21% more opens and clicks. Filter subscribers based on actions like completed purchases, link clicks, abandoned carts, form fills and so much more.
Newsletter template gallery
Choose from 100+ professionally designed email templates, fully customizable to fit your brand. Plus, save any email you create as your own template.
More tools to help you grow
Facebook Pixel
Track conversions from paid ads or create a Facebook Custom Audience.
Forms & pop-ups
Collect subscribers on any web page with embeddable sign-up forms and pop-ups.
A/B test everything
Discover what works at every stage of your marketing funnel.
Send by timezone
Deliver your emails at the perfect time, no matter the subscriber’s location.
Create custom reports
Focus on the metrics that matter with custom reports you can build in minutes.
140+ integrations
Connect to your entire marketing stack with our library of integrations.
MailerLite vs. Kit: Full feature comparison
| Features | MailerLite Advanced Plan | Kit Pro Plan |
| Drag & drop editor | ||
| AI writing assistant | ||
| Custom HTML newsletter editor | ||
| Surveys | ||
| Quizzes | ||
| Newsletter templates |
| Pop-ups | Any website | |
| Promotion pop-ups | ||
| Embedded signup forms | ||
| Subscriber management | ||
| Landing pages on custom domain |
| Landing page builder | ||
| Build and publish a website | ||
| Create a blog | ||
| Connect a custom domain |
| Sell digital content | ||
| Bookings | ||
| Shoppable landing pages | ||
| Paid newsletter subscriptions |
| A/B split testing | ||
| Auto resend | ||
| RSS campaigns | ||
| Deliver by timezone |
| Click maps | ||
| Tracking and campaign reports | ||
| Subscribe & unsubscribe notifications | ||
| Comparative Reporting | ||
| Custom reports |
| Customer support | 24/7 email & live chat support | 24/7 email & live chat support |
| Dedicated video tutorial library | ||
| Email marketing course | ||
| Multilingual | Spanish and Polish |
| Users | Unlimited | Unlimited |
| Shopify integration | ||
| Stripe integration | ||
| API |
Customer support is always here to help
We work around the clock to assist you. Drop us a message any time, and one of us will be happy to get back to you quickly!
Ready to start with MailerLite?
Get access to all the important email marketing features you need to grow and monetize your business. Sign up in seconds. No credit card required.
MailerLite vs. Kit: FAQs
Is MailerLite better than Kit?
MailerLite is easy to use, customizable, more affordable than Kit, and comes with tons of advanced features. Plus, we don’t take any commission on your digital product sales. And you can use MailerLite to create entire websites for your brand.
How does MailerLite’s free plan compare to Kit?
MailerLite’s free plan gives you access to all the features that small businesses and solopreneurs need to create impactful email marketing campaigns for up to 500 subscribers. Kit’s free lets you have up to 10,000 subscribers, but is extremely limited since you get just 1 basic automation. If you’re serious about email marketing, not just growing a newsletter, choose MailerLite.
Is it easy to switch from Kit to MailerLite?
Yes, it’s easy to switch from Kit to MailerLite. You can export your subscribers from Kit and then import them to MailerLite. Use our tool to align your old Kit subscriber fields with those in your MailerLite profile. Once you’ve imported your subscribers, you can use our prebuilt templates and visual tools to quickly set up your emails, automations, landing pages and more. Plus, we offer free 24/7 support on all paid plans, as well as during your 14-day free trial.
I’m still not sure if I should switch to MailerLite
Consider signing up for a free trial to test the platform and see how you like it. You can also head to our pricing page to see exactly how much you’ll save compared to Kit.