MailerLite vs. GetResponse
MailerLite: A GetResponse alternative you’ll love to useMeet MailerLite, the GetResponse alternative that makes it easier to create effective email marketing. You’ll love our clean interface, effective tools, monetization features, and 24/7 support. Plus, you can start with a free trial!
Get email marketing tools that make growth easier
If complex tools are holding you back, you’ll feel the difference with MailerLite. We built our platform to make it easy for small teams and solopreneurs to create effective email marketing fast. And with more features available on all plans, you’ll avoid frustrating paywalls.
Send campaigns your way
Choose from 100+ templates, add your brand in a couple of clicks, then customize every element with visual tools. We also have a rich-text editor for quick sends and a full HTML builder for your coded emails.
Build automations for everything
Creating automations is faster and easier with our drag-and-drop builder. Plus, you can build 50 automations on our base plan, while GetResponse’s Starter tier limits you to 1.
Create “wow”-worthy landing pages
Create beautiful landing pages for any use case. Our templates, library of pre-built sections, automatic brand styles, and AI generator make designing your page a breeze.
Scale earnings with digital products
Monetize your business with digital products. Create a checkout, then add it to any email, website, or landing page, and we’ll deliver it when someone hits buy. You don’t need another tool, and we take no commission on sales.
Connect your email data to AI tools
Run your email marketing from AI tools like ChatGPT and Claude. Analyze campaigns, create automations, manage subscribers and more, without ever leaving the chat interface. It’s like having your own email marketing assistant!
Schedule appointments without another tool
Nurture leads with sales calls, run group webinars, or sell access to paid coaching. Just connect your calendar and manage bookings directly in MailerLite. Combine bookings with email marketing to automate emails and send targeted messages.
MailerLite vs. GetResponse pricing
MailerLite’s Power plan starts at just $25 per month with unlimited access to all our features included. Our commitment to transparent pricing means that we will always notify you if you reach your plan's limit, and subscribers will only be counted once, even if they belong to multiple segments.
| Monthly plans | MailerLite Power Plan | GetResponse Creator Plan |
| Method of counting subscribers | Only active unique subscribers are counted | Duplicate subscribers are counted |
| Free plan | For 250 subscribers | For 500 subscribers |
| Up to 500 subscribers | $25/month, all features included | $69/month |
| Up to 1,000 subscribers | $39/month, all features included | $69/month |
| Up to 5,000 subscribers, unlimited emails | $69/month, all features included | $109/month |
| Up to 10,000 subscribers, unlimited emails | $129/month, all features included | $134/month |
| Up to 25,000 subscribers, unlimited emails | $239/month, all features included | $249/month, limited features |
| Up to 50,000 subscribers, unlimited emails | $389/month, all features included | $414/month, limited features |
| Annual discount | 10% | 18% |
| Non-profit discount | 30% non-profit discount (can't be combined with the annual discount) | 30%, or 50% for those who add the GetResponse logo to their website |
Build your business website on any plan
Promote your business with a website you’ll be proud of. Use it to sell products, promote services or connect email signup forms. You can even add a blog. Our builder is available on any plan at no extra cost.
Collaborate with your team and clients
Add unlimited users to your MailerLite Power plan. Give access to your team or let clients see the great work you’re doing. Flexible permissions let you control what each person can see and do. Plus, you can manage multiple accounts from a single email.
E-commerce tools that make an impact
Connect with all the top e-commerce providers, or sell your own digital products. Track sales, boost conversions, and turn one-time buyers into valuable repeat customers. MailerLite makes promoting your store with email a breeze.
Powerful integrations
Supercharge your email marketing by connecting your MailerLite account to other web services like an e-commerce platform or CRM. Enhance your workflows, leverage customer data and a whole lot more.
Shopify
Send personalized emails, set up automated campaigns, and track the revenue each campaign brings in.
WooCommerce
Sync WooCommerce customers to MailerLite, import your products into campaigns, and send automated emails triggered by purchase behavior.
Stripe
Accept one-time or recurring payments in 100+ currencies for your digital products, subscriptions, or paid newsletters.
Mailchimp
Migrate your subscribers, custom fields, and segments from Mailchimp in minutes with our Mailchimp importer.
Zapier
Connect MailerLite to 5,000+ apps and automate your workflows without any code.
WordPress
Collect subscribers straight from the signup form on your WordPress blog or website.
Canva
Bring your Canva designs straight into your MailerLite campaigns, blogs, and websites.
Manage your email marketing without leaving ChatGPT
Connect MCP server in under a minute, get work done that used to take hours. From drafting emails to analyzing campaigns or creating automations.
Run your email marketing, just by asking Claude
Connect MCP server in under a minute, get work done that used to take hours. From drafting emails to analyzing campaigns or creating automations.
Customer support is always here to help you
We work around the clock to assist you. Drop us a message any time, and one of us will be happy to get back to you quickly!
I have had other Email Marketing tools like ActiveCampaign and GetResponse, and I never received any attention when I asked the support department for help, even when I was a paying subscriber. Mailerlite immediately helps to resolve my problems.
If you are looking for a team who cares about their clients, Mailerlite is it.
Keeping it Lite is working
We're big believers in the power of keeping it simple. From a clean design and easy-to-use content editor to friendly customer support. We are 100% focused on building a product that feels good every step of the way.
One of the best choices for small businesses by Email Vendor Selection
92% recommended MailerLite to a friend or a colleague on GetApp**
One of the most popular email marketing software tools by Capterra*
Named one of the fastest growing SaaS companies in the world by SaaS Mag
*The Capterra logo is a service mark of Gartner, Inc. and/or its affiliates and is used herein with permission. All rights reserved.
**The GetApp logo is a service mark of Gartner, Inc. and/or its affiliates, and is used herein with permission. All rights reserved.
Gartner Digital Markets reviews are shared across its different brand sites and constitute the subjective opinions of individual end-users based on their own experiences and do not represent the views of Gartner or its affiliates.
MailerLite vs. GetResponse full feature comparison
| Features | MailerLite | GetResponse |
| Signup forms | ||
| Landing pages | ||
| Websites | ||
| Pop-ups | ||
| Promotion pop-ups | ||
| Facebook custom audiences | ||
| Segmentation & Tagging | ||
| Subscriber management |
| Drag & drop newsletter editor | ||
| AI writing assistant | ||
| Simple email editor | ||
| Image library | ||
| Unlimited newsletter templates | ||
| Custom HTML newsletter editor | ||
| Multilingual |
| Advanced automation & multi-step email workflows | ||
| Automations split testing | ||
| Automations templates | ||
| Multiple triggers in automations | ||
| Automated email sequences | ||
| RSS campaigns | ||
| MCP server |
| Build and publish a website | Unlimited | 5 |
| Landing pages | ||
| Unlimited landing page templates | ||
| Create your own landing page template | ||
| Unlimited domains | ||
| A/B split testing | ||
| Click heatmap | ||
| Create a blog | ||
| Password protection for websites | ||
| Custom code injection | ||
| Customizable favicon |
| Schedule appointments | ||
| Send paid newsletters | ||
| Sell digital products | ||
| Sell recurring subscriptions | ||
| E-commerce integrations |
| Automation A/B testing | ||
| Email A/B testing | ||
| Surveys and quizzes | ||
| Newsletter inbox preview (Send test email) | ||
| Deliver emails by timezone | ||
| Dynamic content | ||
| Auto resend campaign | ||
| Unsubscribe page builder |
| Custom date range for reporting | ||
| List growth reporting | ||
| Individual subscriber profiles | ||
| Newsletter click maps | ||
| E-commerce sales tracking | ||
| Automation real-time reports | ||
| Comparative Reporting | Paid |
| Knowledge Base | ||
| Email marketing course | ||
| Customer support | 24/7 email & live chat support | 24/7 email & live chat support |
| Request a feature |
Ready to get started with MailerLite?
Our free plan includes access to most important email marketing features including unlimited segmentation, advanced automation, landing pages and more. Sign up in seconds. No credit card required.
MailerLite vs. GetResponse FAQs
Is MailerLite a good alternative to GetResponse?
Yes. MailerLite matches GetResponse's core features, such as email campaigns, automation workflows, landing pages, A/B testing, and segmentation, and packages it in a cleaner interface. Plus, MailerLite offers built-in monetization tools like digital products and appointment bookings.
Does MailerLite have automation like GetResponse?
Yes. MailerLite has a visual automation builder with multi-trigger support, conditional logic, and time-based delays. These are available on all paid plans. If you want to create more than one automation, which you almost certainly do, GetResponse's advanced automation tools are only available on the Marketing plan, which starts at $44 a month.
Can I sell paid newsletters on MailerLite like GetResponse?
Yes, you can sell paid newsletters with our Stripe integration. You can charge monthly or annual subscriptions and segment your subscribers by their subscription level.
Does MailerLite have webinars like GetResponse?
MailerLite does not include native webinar hosting. However, MailerLite offers built-in appointment bookings and group sessions as an alternative for coaches and consultants.
How do I migrate from GetResponse to MailerLite?
Export your contact list from GetResponse as a CSV file and include custom fields and tags. Then import the file into MailerLite using the subscriber import tool. Your segment structure and custom fields transfer easily.
Once you’ve moved your subscribers over, you can recreate your automation workflows, landing pages, campaigns and forms using templates and MailerLite's visual builders. Plus, you get 24/7 support during your free trial to help you get set up.
Does MailerLite have a website builder?
MailerLite includes a full website builder with a built-in blog on all plans, including the free tier. It’s great if you want to build a professional website for your business without having to pay for a separate tool.
Can I book client sessions through MailerLite?
Yes. MailerLite's Bookings feature allows you to create and sell 1:1 or group sessions directly on the platform. It connects with Google Calendar and Outlook, accepts Stripe payments, and automatically triggers email sequences when a client books.