MailerLite: A smart Mailchimp alternative
MailerLite is a user-friendly Mailchimp alternative for people who want reliable and powerful email marketing features at a fair price. Pay for the email tools you need instead of paying extra for features you’ll never use.
Fair pricing
MailerLite believes in transparent pricing and will notify you when you reach your plan’s limit. Another huge difference—you only pay for the subscribers you use even if they belong to multiple segments. And unsubscribed contacts are never counted!
| Monthly plans | MailerLite Advanced Plan | Mailchimp Essential Plan |
| Method of counting subscribers | Only active unique subscribers are counted | Unsubscribed and duplicate subscribers are counted |
| Monthly email sends | Unlimited | Limited to 500k |
| Free plan | ||
| Up to 1000 subscribers | $21 | $23 Limited features |
| Up to 5000 subscribers | $39 | $59 Limited features |
| Up to 10k subscribers | $87 | $87 Limited features |
| Up to 25k subscribers | $159 | $225 Limited features |
| Up to 50k subscribers | $289 | $299 Limited features |
| Annual discount | 15% | None |
| Non-profit discount | 30% non-profit discount can be combined with the annual discount | 15% |
Advanced features
MailerLite provides all the latest email marketing features designed to help you grow subscribers and build stronger relationships. Sign up for a free account to try everything including our drag & drop editor and automation features.
Segmentation without paying double
MailerLite counts active subscribers once no matter how many segments or groups they belong to. It’s only fair to pay for what you use!
Email automation
Automate complex sales funnels or multi-step welcome sequences. Every MailerLite plan includes access to automation tools and templates.
Connect directly to Shopify
MailerLite’s Shopify integration adds the power of email to your e-commerce store with automation, revenue tracking, abandoned cart emails and more.
Even more features our users love
Every paying customer gets access to all of our advanced features while saving more.
Convenient integrations
The Mailchimp integration makes it super easy to migrate your account to MailerLite. Then supercharge your email marketing by connecting to your favorite web services using API.
You're in
good company
Join 1,440,534
happy customers worldwide
who are already using MailerLite.
We switched from MailChimp to MailerLite in 2018, and we never looked back. MailerLite’s email marketing increased our email marketing campaign open rates by at least 50%, and our click through rates by 800%. MailerLite’s email deliverability contributed to an increase in open rates.
Customer support is always here to help you
We work around the clock to assist you. Drop us a message any time, and one of us will be happy to get back to you quickly!
Keeping it Lite
We’re sticking to our values and always putting you first. So far, it’s working great!
This is how we keep it LiteMailerLite vs. Mailchimp full feature comparison
| Features | MailerLite Advanced Plan | Mailchimp Essential Plan |
| Drag & drop editor | ||
| Custom HTML newsletter editor | ||
| Surveys | ||
| Quizzes | ||
| RSVP event invitation block | ||
| E-commerce campaigns | ||
| Newsletter templates |
| Pop-ups | ||
| Promotion pop-ups | ||
| Embedded signup forms | ||
| Subscriber management | ||
| Landing pages with custom domains |
| Advanced automation and multi-step email workflows | ||
| Tags (unlimited) | ||
| Segmentation (unlimited) | Limited | |
| Personalization | ||
| Dynamic content | ||
| Unsubscribe page builder | ||
| Embed social media posts in email |
| Build and publish a website | ||
| Create a blog | ||
| Sell digital content | ||
| Paid newsletter subscriptions | ||
| Shoppable landing pages | ||
| Connect a custom domain |
| A/B split testing | ||
| Auto resend | ||
| RSS campaigns | ||
| Deliver by timezone |
| Click maps | ||
| Tracking and campaign reports | ||
| Subscribe & unsubscribe notifications |
| Customer support | 24/7 email & chat support (email support included in free plan) | 24/7 email & chat support (no support for free plan) |
| Dedicated video tutorial library | ||
| Email marketing course |
| Users | Unlimited | 3 Seats |
| iOS mobile app | ||
| Shopify integration | ||
| Stripe integration | ||
| Transactional email service | MailerSend | Mandrill |
| Email verifier | MailerCheck | |
| API |
Ready to get started with MailerLite?
Our free plan includes access to most important email marketing features including unlimited segmentation, advanced automation, landing pages and more. Sign up in seconds. No credit card required.